Sponsor the Holiday Parade

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The Sarasota Holiday Parade is one of our community’s most cherished traditions—bringing together families, neighbors, and visitors to celebrate the season and the spirit of Sarasota. Every float, marching band, and sparkling light helps showcase the pride and joy of our hometown.

But this magical event doesn’t happen on its own. It takes community support to line the streets with music, creativity, and holiday cheer. As a nonprofit 501(c)(3) organization, the Sarasota Holiday Parade relies on the generosity of donors like you to keep this tradition alive. Your contribution is tax-deductible and directly supports parade logistics, safety, and the festive touches that make the night unforgettable.